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Seantobyent > Blog > Opinion > Chivita and Hollandia Win Big at Nigerian Marketing Awards 2024
Opinion

Chivita and Hollandia Win Big at Nigerian Marketing Awards 2024

The Clansman
Last updated: December 9, 2024 8:05 pm
The Clansman
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CHI Limited, a prominent player in Nigeria’s Fast Moving Consumer Goods (FMCG) industry, has received prestigious awards at the Nigerian Marketing Awards 2024. The company’s exceptional contributions to excellence, innovation, consumer engagement, and product quality were recognized.At the awards ceremony, Chivita received the award for Best Use of Social Media with its groundbreaking ‘Everyone Has a Chivita 2.0’ campaign. Additionally, Chivita was honored as the Best Non-Alcoholic Brand of the Year for its commitment to offering premium juice options that cater to evolving consumer lifestyles.

Hollandia was also recognized as the Dairy Brand of the Year for its dedication to providing nourishing dairy products that meet the needs of Nigerian families. Furthermore, Hollandia received recognition for its impactful digital campaign strategy, securing second place for Best Use of Social Media.

The Nigerian Marketing Awards is renowned for its rigorous selection process, honoring brands that excel in market leadership, creativity, and consumer satisfaction. Commenting on the awards, Mrs. Toyin Nnodi, Marketing Director at CHI Limited, expressed gratitude to the organizers and reaffirmed the company’s commitment to its customers and consumers.

“As a company, we are driven by a deep commitment to excellence, innovation, and consumer satisfaction, values that define everything we do. These recognitions reaffirm our promise to enrich the lives of our consumers with products and campaigns that deliver unmatched quality and connection,” Toyin remarked.

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Regarding the brand’s achievements, she added, “We are thrilled that Chivita was recognized as Best Non-Alcoholic Brand of the Year. The success of the ‘Everyone Has a Chivita 2.0’ campaign underscores our ability to captivate audiences through creative storytelling and digital innovation while championing refreshing choices that appeal to diverse tastes.”

Speaking on Hollandia, Toyin remarked, “The acknowledgment of Hollandia as the Dairy Brand of the Year reflects the trust our consumers place in us. It is a reflection of our commitment to delivering wholesome, nourishing, and accessible dairy products that meet the diverse needs of Nigerian households.”

As the company celebrates these milestones, CHI Limited remains steadfast in its purpose to nourish Africa for a brighter future through innovative and high-quality products that cater to the evolving preferences of consumers.Established in 1980, Chivita|Hollandia (CHI Limited) was founded with a clear vision: to locally produce food and beverage products tailored to Nigerian consumers’ needs. To achieve this goal, the company invested heavily in innovation and drove growth across the value chain.Over time, Chivita|Hollandia established itself as a leading provider of high-quality, healthy, and nourishing beverages, contributing to Nigeria’s economic development and growth. In 2019, The Coca-Cola Company fully acquired Chivita|Hollandia (CHI Limited), further solidifying its position in the market.As an ISO 22000 certified company, Chivita|Hollandia employs cutting-edge, internationally certified manufacturing technology, automating its production processes to ensure efficiency and quality.

The company has also received prestigious certifications, including the Great Place To Work® certification in 2023, which was successfully recertified in 2024.Chivita|Hollandia’s flagship brands, Chivita and Hollandia, offer a range of fruit juices and value-added dairy beverages designed to cater to diverse and evolving consumer needs, ensuring that there’s something for everyone.

Source: https://dailypost.ng

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