France is projected to reclaim its title as the most visited country in the world by 2025, according to a recent report by GlobalData, a leading data and analytics firm. The country, renowned for its rich cultural heritage and iconic landmarks such as the Eiffel Tower, is expected to attract approximately 93.7 million international visitors by 2025, surpassing Spain, which briefly overtook France in 2021.
Before the COVID-19 pandemic, France was already the world’s top travel destination, welcoming 88.1 million visitors in 2019. Although Spain claimed the top spot in 2021 with 26.3 million visitors, France is on track to regain its position, having seen a significant rebound in tourism with 66.6 million international visitors in 2022. The number of visitors to France is anticipated to grow at a compound annual growth rate (CAGR) of 12.1% from 2022 to 2025.
Hannah Free, a Travel & Tourism Analyst at GlobalData, highlights France’s pivotal role in the growth of Western European tourism, alongside Italy and Spain. France continues to attract visitors from across Europe, including the UK, Germany, and Belgium, as well as from countries farther afield such as China and the United States. Notably, France remains a top destination for American travelers visiting Western Europe.
Despite Spain’s recent dominance, it is also expected to experience substantial tourism growth, with projections indicating it will welcome 89.5 million international tourists by 2025, growing at a CAGR of 12.2% between 2022 and 2025.
Both France and Spain are celebrated for their rich cultural offerings, including festivals, gastronomy, and diverse landscapes. France, in particular, benefits from an extensive transportation network, including high-speed trains that facilitate travel between major cities, making it easier for visitors to explore the country’s various attractions.
France’s appeal is multifaceted, ranging from the iconic landmarks of Paris, such as the Eiffel Tower and the Louvre Museum, to the picturesque countryside featuring charming towns, vineyards, and lavender fields. The French Riviera offers glamorous beaches along the Mediterranean, while the Alps provide stunning landscapes and world-class skiing opportunities. Additionally, France’s culinary delights, from gourmet dining to artisanal pastries, continue to captivate travelers from around the globe.
With its diverse attractions and rich cultural heritage, France remains a premier travel destination, poised to captivate an even larger number of international visitors in the coming years.